Role Overview:

The Product Manager – laser-based analyzers will drive the growth of ENVEA’s in the laser-based analyser segment, while expanding the product portfolio to maintain the company’s leadership in the environmental technology market. You will manage the product lifecycle, ensure alignment with market trends, and collaborate with various teams to bring innovative, eco-friendly solutions to market. This role is essential to maintaining ENVEA’s competitive advantage and supporting its sustainability mission.

Duties and responsibilities:

Sales & Market Support:

• Work closely with Sales and Marketing to develop and implement go-to-market strategies, ensuring effective product positioning.
• Provide support for sales projects, including:
• Global product introductions.
• Product training for sales and service teams.
• Presenting at customer seminars and distributor/sales conferences.
• Supporting tradeshows, sales meetings, and in-field interactions.
• Assisting with product selection for complex applications.
• Communicating R&D developments and providing forecasting support.

Business Performance & P&L Accountability:

• Own the P&L for your scope.
• Develop and implement strategies to drive revenue growth and profitability, ensuring that financial performance aligns with company targets.
• Work with the Finance team to track product profitability, manage pricing strategies, and ensure the cost-effective management of the product lines.
• Use market data and performance analytics to continually optimize product offerings, identify new opportunities, and mitigate risks.

Marketing Collaboration:

• Assist Marketing by identifying case studies and creating content for websites and promotional materials.
• Lead and support product launches to ensure market success.
• Develop the marketing support calendar of its portfolio, globally, regionally and locally, in cooperation with the market engagement team.

Product Lifecycle Management:

• Oversee the entire product lifecycle from concept through development, launch, and ongoing improvements, ensuring compliance with market trends and regulatory standards.
• Manage key tasks such as:
• Updating datasheets and manuals.
• Setting product pricing and ensuring profitability.
• Coordinating design changes and working with operations teams.
• Managing product certifications and obsolescence issues.
• Maintaining product data in systems like SAGE and Salesforce.

Portfolio & Roadmap Development:

• Develop and maintain a comprehensive product roadmap that aligns with company objectives and customer needs.
• Prioritize product features based on market research, regulatory changes, and customer feedback.
• Drive the definition of new products and solutions, including digital services, by:
• Gathering insights from users, customers, and stakeholders.
• Ensuring products meet evolving regulations.
• Leading product ideation and innovation efforts.
• Writing product specifications and overseeing beta tests.
• Developing business plans and managing external partnerships.

Market Analysis & Competitive Intelligence:

• Supported by the Market Insight Manager & the Application Managers
• Conduct market research to identify trends, opportunities, and gaps.
• Monitor the competitive landscape and anticipate changes in industry regulations and customer needs.
• Use data analytics to track product performance and improve customer satisfaction.

Knowledge and Skills:

• Bachelor’s degree in a technical field (e.g., engineering, environmental science); advanced degrees are a plus.
• Proven Knowledge in Laser Technologies is a plus
• Proven experience in managing products from concept to launch.
• Experience working with Sales, Marketing, and R&D teams.
• Ability to analyze market trends and translate them into actionable product strategies.
• Proficiency in SAGE, MS Office, and Salesforce.
• Strong project management skills to lead cross-functional teams.
• Excellent communication skills to engage both technical and non-technical stakeholders.
• Experience in data analysis for product performance optimization.
• Fluency in English; knowledge of German or French is a plus.
• Experience working in an international environment and global teams.

Travel:

Regular international travel will be required to engage with customers and support global initiatives. (15%)